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Designer Maker Confluence

Designer Maker Confluence

When you’re a startup trying to bridge the gap between designers, makers and consumers through E-Commerce, it is as important to have an offline prese ...
Introducing Traditional Craftsmanship to our Children

Introducing Traditional Craftsmanship to our Children

Cherubic faces, smeared with paint, fingerprints inadvertently smudged onto walls, paint and adhesive streaked clothes and - ah the smug look of satis ...
The Exquisite craft of Patola Weaving

The Exquisite craft of Patola Weaving

Patola is one of the famous textiles from Gujarat characterized by weaving of separately dyed warp and weft yarns to create surface motifs. It is one ...
Mata ni pachedi: Ritual cloth painting

Mata ni pachedi: Ritual cloth painting

Mata ni Pachedi literally means “behind the mother goddess”, and is a cloth that constitutes a temple of the goddess. It is a art form from Gujrat. T ...
Jawaja Leather: The beauty of hand stiched Leather

Jawaja Leather: The beauty of hand stiched Leather

Jawaja leather is a flourishing craft, with its unique identity and style, and is becoming known across the world. The beauty of Jawaja leather wor ...
Lac Art of Rajasthan

Lac Art of Rajasthan

Lac is a  resinous substance  secreted  by  an  insect  called Kerria Lacca. The insect  hosts  itself  on the branches of  certain  trees  such  as k ...
Diverse fabrics of India

Diverse fabrics of India

There is something earthy and real about hand woven fabrics. You almost sense a story behind each yard. India has been and still is a treasure trove ...

Rhythm of the Blocks : A film on the Block Printing of Bagru, Rajasthan

The film opens with yards of printed and dyed cloth being let down from the roofs to dry. Camera is down; looking up and the cloth simply float over t ...
Craft and Culture

Craft and Culture

In many ways, a civilizations intangible cultural heritage is linked to its traditional forms of craftsmanship. They tell stories of lives lived, of p ...
The Art of Ajrakh and a Maker

The Art of Ajrakh and a Maker

Akin to high art on fabric, Ajrak is sheer beauty of form . The Ajrakh dyer uses the deepest blue of indigo and the molten red of madder eulogising th ...
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